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Strategic Innovation Management

Name: Strategic Innovation Management
Author: John R. Bessant

Auteur: Joe Tidd

Taal: Engels

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Uitgever: John Wiley & Sons Inc

Auteur: Joe Tidd John R. Bessant

Co-auteur: John Bessant

Engels
Paperback
9781118457238
28 maart 2014
436 pagina's

Alle productspecificaties

Samenvatting

Innovative organizations grow twice as fast, both in employment and sales, as those that fail to innovate. The social benefits of innovation are even greater.

This first edition of Strategic Innovation Management is an exciting new addition to the established best-selling texts Managing Innovation and Innovation and Entrepreneurship written by Joe Tidd and John Bessant. Aimed at students taking courses in business studies and management, as well as non-specialist courses in other disciplines, this book provides a practical and accessible evidence-based approach to managing innovation in a wide range of contexts, including: manufacturing, services, small to large organizations and the private, public and third sectors.

This text has been designed to be fully integrated with the Innovation Portal at

www.innovation-portal.info, which contains an extensive collection of additional resources for both lecturers and students including teaching resources, case studies, media clips, innovation tools, seminar and assessment activities and over 300 test-bank questions.

This first edition of Strategic Innovation Management is an exciting new addition to the established bestselling texts Managing Innovation and Innovation and Entrepreneurship written by Joe Tidd and John Bessant. Aimed at students taking courses in business studies and management, as well as non-specialist courses in other disciplines, this book provides a practical and accessible evidence-based approach to managing innovation in a wide range of contexts, including: manufacturing, services, small to large organizations and the private, public and third sectors.

The text has been designed to be fully integrated with the Innovation Portal at www.innovation-portal.info, which contains an extensive collection of additional resources for both lecturers and students including teaching resources, case studies, media clips, innovation tools, seminar and assessment activities and over 300 test-bank questions.

Productspecificaties

Inhoud

Taal: en
Bindwijze: Paperback
Oorspronkelijke releasedatum: 28 maart 2014
Aantal pagina's: 436
Illustraties: Nee

Betrokkenen

Hoofdauteur: Joe Tidd
Tweede Auteur: John R. Bessant
Co Auteur: John Bessant
Hoofduitgeverij: John Wiley & Sons Inc

Overige kenmerken

Extra groot lettertype: Nee
Product breedte: 186 mm
Product hoogte: 18 mm
Product lengte: 234 mm
Studieboek: Ja
Verpakking breedte: 187 mm
Verpakking hoogte: 22 mm
Verpakking lengte: 233 mm
Verpakkingsgewicht: 798 g

EAN

EAN: 9781118457238

Je vindt dit artikel in

Categorieën: Managementboeken

Strategie

Innovatie & Disruptie

Boeken
Taal: Engels
Boek, ebook of luisterboek?: Boek
Beschikbaarheid: Leverbaar
Studieboek of algemeen: Algemene boeken

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